Consumers across the world are beginning to show a preference for cannabis over alcohol as penalization and stigmatization lessen internationally. The choice is often based on health awareness.
How does a company build strong domain authority in the eyes of Google? For cannabis businesses and hemp, CBD e-commerce sites, it is a mixture of building relevant links and balancing the relevance of the main domain. Google considers… Read More »Advice for Building Domain Authority for Your Cannabis Business or E-commerce Website
2020 has presented both obstacles and opportunities. Nielsen reported that in March 2020, COVID-19 confinement led to a screen time spike of more than 3 additional hours than that in Q3 of 2019. With more screen time comes the opportunity… Read More »Tips From a Cannabis PR Trend Researcher on Boosting Email Marketing Success
It’s been almost a year since life as we knew it changed and people were suddenly finding themselves working from home. Going from an office setting where you get to physically see the people you work with on a regular… Read More »National Hugging Day: How to Stay Connected In A Remote World
In 2024’s bustling online marketplace, digital cannabis marketing is likely to continue reigning supreme. As one of the first cannabis PR agencies in the United States, digital marijuana marketing is our bread and butter at NisonCo. Allow us to share… Read More »Digital Cannabis Marketing is Key: Planning Your 2024 PR Budget
In order to start planning your SEO budget, ask yourself these key questions:
Which cannabis and psychedelic events are you headed to in the 2021 season? It’s nearly time to put 2020 behind us and jump into the 2021 conference season. Whether you’re a seasoned cannabis trade show veteran waiting to get back… Read More »The Ultimate List of 2021 Cannabis, CBD, Hemp and Psychedelic Conferences and Expos
Is your cannabis company currently blogging? If not, you should be! Blogging regularly is one of the best ways to increase your digital presence, boost SEO power, showcase thought leadership, and even increase customer time on-page. For cannabis, hemp, and CBD companies, it’s also an awesome way to spread education and knowledge in an industry with a need to educate and empower its customers and tackle misinformation.
Here are three quick tips for business blogging to boost your blog’s performance and harness its benefits.Read More »3 Quick Tips to Improve Your Company’s Blog
In the cannabis industry, where some state governments have determined access to cannabis as an essential service, the resulting mix of some employees working from home while others are on site and serving patients and customers in dispensaries, has added a complicated situation for data security managers and response plans.Read More »COVID-19 Data Breach Response Considerations for the Cannabis Industry
While cannabis companies are faced with some unique challenges when it comes to regulations, compliance, and banking concerns, they then find themselves confronting the same hurdle as every other mainstream business: how to get your website the top ranking hit on search engines like Google and Bing.Read More »4 SEO Tips for Cannabis Companies
