Whether we like it or not, 2021 will kick off with many of the same challenges as 2020. With that in mind, digital cannabis marketing is likely to continue reigning supreme. As one of the first cannabis PR agencies in the United States, digital marijuana marketing is our bread and butter at NisonCo. Allow us…
About Marissa Smith
Marissa Smith is a writer and researcher at NisonCo who travels endlessly and questions tirelessly. She is passionate about food, foraging, puzzling and adventuring.More than a month has passed since a national emergency was declared in response to the coronavirus pandemic. Since then, industries and populations across the globe have been forced into a state of adaptive change. It became evident early on to Evan Nison — founder and president at NisonCo — that attention would need to…
Perhaps you’ve seen a troubling string of recent headlines outlining the environmental impact of growing cannabis — Smithsonian Magazine’s “The Cannabis Industry Is Not as Green as You’d Think” is a great example. But how much is cannabis negatively affecting the earth? What can you do about it? (more…)
Is it OK to say “pot” or “weed”? How about “getting stoned” versus “consuming”? NisonCo examines frequently used questionable phrases and whether your brand should use them.
NisonCo’s expert cannabis industry publicists share tips to maximize relationships and brand presence from MJBIzCon 2019 so you can prep for MJBizCon 2020.
Find out which MJBizConWeek 2019 Affiliated Events, booths and workshops NisonCo Cannabis PR plans on attending, and why
The countdown has begun to the biggest cannabiz event of the year: Marijuana Business Journal’s MJBizConWeek 2019 in Las Vegas, Nevada. With less than a month to go until the world’s largest gathering of professionals in the cannabis industry, we at NisonCo have compiled an overview of the event and why your business should be there.
Using the basic information below about EVALI and the tips that follow, we at NisonCo hope your brand is able to craft knowledgeable and straightforward messaging concerning the health crisis, while simultaneously navigating a time of tricky public perception.