We can all agree: it has been a hard year. Headlines like “Pizza, Alcohol and Cannabis Sales Skyrocketed During Election” really say it all. We have been exhausted by a global pandemic, depressed by the economy and flustered by politics,… Read More »Keeping it Lit and Light: Funniest Cannabis Headlines of 2020
Which cannabis and psychedelic events are you headed to in the 2021 season? It’s nearly time to put 2020 behind us and jump into the 2021 conference season. Whether you’re a seasoned cannabis trade show veteran waiting to get back… Read More »The Ultimate List of 2021 Cannabis, CBD, Hemp and Psychedelic Conferences and Expos
We love talking about a better, more sustainable future and appreciate our dedicated clients who are working hard to advance this future alongside us. While solar energy has taken the largest portion of attention in terms of renewable energy options, there are many more!
Read More »Exploring Non-Traditional Sustainable Energy Options
Good PR is like a snowball. It starts small and builds upon itself, contributing to your company’s media presence over time and leading to bigger results. Our team understands that public relations is both a process and an art form. It requires a high degree of industry awareness and a certain amount of creativity. All this of course is paired with good timing.
Read More »Why Great Media Coverage Doesn’t Happen Overnight
Is your cannabis company currently blogging? If not, you should be! Blogging regularly is one of the best ways to increase your digital presence, boost SEO power, showcase thought leadership, and even increase customer time on-page. For cannabis, hemp, and CBD companies, it’s also an awesome way to spread education and knowledge in an industry with a need to educate and empower its customers and tackle misinformation.
Here are three quick tips for business blogging to boost your blog’s performance and harness its benefits.Read More »3 Quick Tips to Improve Your Company’s Blog
My name is Derwin Wallace and I am the manager of NisonCo’s Investor Relations team. Here is my story of entering the cannabis, hemp and CBD sectors.
I was born in one of the most notorious ghettos in Chicago – Maplewood Courts / Rockwell Gardens. My father worked at the railroad and had a side business fixing people’s homes. After six years of living in the ghetto, my father finally saved enough money to move our family to the west suburbs of Chicago. My father was extremely strict and demanded I work to help pay bills when I was only in the sixth grade, so I got a job at a local dry cleaner cleaning clothes, sweeping, and mopping. My father required I donate half of my pay to the family bill fund, so I did. The balance of my pay was used for school fees, books, supplies, clothes, and lunch. I did not have much time for extracurricular activities and never attended a high school football or basketball game. I finally graduated from high school and my father assumed at that point I was a man and should leave the nest. I wondered around for several years with really no direction before I decided to attend college.Read More »Introducing Derwin Wallace, NisonCo Cannabis, Hemp and CBD Investor Relations
Consider These Directories to Improve Your Search Rankings Curious about where to advertise your cannabis or CBD business? With so many directories to choose from, we decided to make it a little easier on you. NisonCo compiled the ultimate directory… Read More »Top Cannabis & CBD Directories To Get Your Business on the Map
More than a month has passed since a national emergency was declared in response to the coronavirus pandemic. Since then, industries and populations across the globe have been forced into a state of adaptive change.
It became evident early on to Evan Nison — founder and president at NisonCo — that attention would need to be paid at this time to carefully and creatively balance the needs of employees and clients. NisonCo staff writer Marissa Smith had a conversation with Nison about being an employer in the time of COVID-19, changes in public relations strategies and maintaining equilibrium during a pandemic. These were the takeaways.Read More »How to Balance Client and Employee Needs During COVID-19
Trends come and go in every industry, and the cannabis industry is no exception. We have compiled a list of some of the biggest trends in cannabis for 2020!
While not every company has time to manage a robust social media presence, every brand can benefit from making an effort to be active on the top platforms.
