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My name is Chris and I’m a new Staff Writer at NisonCo. It took me years to learn this lesson: the path to career success is paved with a compelling personal brand. Every successful professional I know has effectively established… Read More »How to Build a Personal Brand as a New Graduate
Apps are essential in the modern-day workplace, and in most industries, you’ll find the workforce using several apps daily to help streamline workflow, connect with clients and teammates, etc. What are the apps being most utilized by marketing professionals in… Read More »3 Marketing Pros Share the 6 Best Apps for their Teams
In the age of digital marketing, it seems influencers, email marketing, SEO, and social media reign supreme. Are there any classic marketing tactics that have withstood the test of time? The answer is yes — there are quite a few… Read More »These 6 Classic Marketing Tactics Stand the Test of Time
Mainstream dialogue around teenagers and cannabis is callous at best. Drug reform critics often leverage teenage drug consumption to justify prohibition and the War on Drugs to push back against any progressive drug reform policies. Lawmakers — who are otherwise… Read More »Cannabis PR Pros on What They Wish They Knew About Marijuana as Teens
As marketing professionals representing clients in the cannabis and psychedelic spaces, we know firsthand the stigma of association. These industries are rife with misconceptions, and a handful of team members at our cannabis and psychedelic agency are ready to quash… Read More »8 Cannabis Marketers Share Job Perception vs Reality
Drug policy advocate Wilfred Maina plays an important role as an Account Coordinator on the cannabis and psychedelic PR team at NisonCo Marketing. He joined the team in April 2021, bringing his prior experience guiding educational and marketing initiatives for… Read More »Kenyan Drug Policy Advocate Wilfred Maina Talks Cannabis Decriminalization and Harm Reduction
Whether you’re a seasoned investor, a novice trader, or just an interested bystander, crypto and blockchain technology have made waves this year that have captivated the attention of the public at large. At NisonCo we enjoy monitoring the cryptocurrency markets… Read More »The Biggest Crypto and Blockchain Stories of 2021
2022 is nearly here, and we’re ready for some change of scenery. The cannabis industry could see some massive changes throughout the new year, so we decided to have some fun with it and make predictions about what’s to come.… Read More »PR and SEO Pros Predict These 11 Cannabis Industry Trends in 2022
Cannabis journalists tirelessly bring us news about policy, technology, and culture related to the industry day in and day out. As the industry has grown, so has the number of journalists we love to follow. Last year’s list has more than doubled,… Read More »2022 Reporter List: Our Favorite Cannabis Journalists To Follow on Twitter and LinkedIn
If the last two tumultuous years have taught companies anything, it’s that brands must rapidly adapt to change. As a leading cannabis PR agency, flexible digital marketing strategy — especially when paired with cannabis SEO marketing — is our specialty… Read More »3 Cannabis Tips for the 2022 PR Budget Planner
