3 Key Questions for Planning Your 2021 SEO Budget
In order to start planning your SEO budget, ask yourself these key questions:
In order to start planning your SEO budget, ask yourself these key questions:
Whether you’re a dispensary or an eCommerce CBD brand, having a social media presence as a business in the cannabis and hemp industry is tough and frustrating, to say the least. Not only do you have to create engaging content that rises above the “best post first” algorithm, but you also have to navigate the cannabis-specific posting guidelines and advertising restrictions.
Read More »The Best Social Media Content Calendar For Cannabis BusinessesSome brands think they have social media figured out, and that it’s a straightforward and easy business tactic. The fact is that this is quite the opposite, and unfortunately, there is a lot more to a marketing social media strategy… Read More »5 Things You Can Do To Improve Your Company’s Social Presence Now
We’re excited to announce the launch of NisonCo’s new marketing department with a range of new service offerings. Created in response to client needs for more integrated marketing/PR campaigns, NisonCo’s Marketing Department recognizes that a brand’s reputation not only encompasses favorable editorial media coverage and news commentary, but is also a collaborative process that works in tandem with a robust social media strategy, high SEO ranking, and other essential marketing services. Read More »Our Expanded Services Into SEO, Content Marketing, & Social Media Management
“Closed until further notice,” read a sign in my town – a local restaurant. Although it’s clear that the spread of COVID-19 has companies in dire straits and scared for the future, I was surprised that reading this sign left me feeling panicked and rather hopeless about the future. It felt like an apocalyptic message, even though that may be the reality we are currently living under.
Across town, a different sign read, “Closed Doors – Open Hearts – Stay Safe – See You Soon.”
Another read, “We miss you and we’ll be back together soon.”
A third read, “We are all in this together, even from afar.”
Read More »The Importance of Hopeful Communication During Times of Crisis
While not every company has time to manage a robust social media presence, every brand can benefit from making an effort to be active on the top platforms.
Cannabis journalists spread the word on industry-related happenings across the globe. Whether it’s local or international news, these reporters have shared stories on all channels, sometimes gaining traction through just a single tweet. We love following cannabis journalists on Twitter… Read More »11 Of Our Favorite Cannabis Journalists To Follow On Twitter
Last month, I started an Instagram account for a personal project. I am writing a poetry book in my spare time and was seeking a marketing channel for when the book is published. Luckily, this was a great opportunity to… Read More »How I Gained 500 Instagram Followers in 30 Days
Here are some of our favorite cannabis social media influencers that bring knowledge, humor, and advocacy to our Twitter and Instagram feeds.
Public relations is more of a marathon than a sprint. Successful PR campaigns require time and planning to ensure everything is in place for the big day.