In 2024’s bustling online marketplace, cannabis digital marketing is likely to continue reigning supreme. As one of the first cannabis PR agencies in the United States, marijuana digital marketing is our bread and butter at NisonCo. Allow us to share… Read More »Digital Cannabis Marketing is Key: Planning Your 2024 PR Budget
With the holidays right around the corner and another year coming to a close, it’s a great time to revisit the predictions made by NisonCo and our clients in the cannabis industry last year. NisonCo’s network of industry experts has… Read More »Cannabis in 2024: Projections and Predictions from Industry Pros
The holiday sales season is approaching, but Halloween is coming up first. This year, NisonCo is celebrating by revisiting some of our most frighteningly successful cannabis PR campaigns. Read on for a thrill! Vicente LLP: Groundbreaking Cannabis Election Commentary… Read More »Hauntingly Successful Campaigns: Unmasking the Cannabis PR Strategies Behind Spine-Chilling Success Stories
This article by NisonCo President Evan Nison originally appeared in Rolling Stone and appears here with permission. Misleading language impacts not only the cannabis industry but also consumers and lawmakers — making it even more crucial to use accurate language. The cannabis industry is… Read More »Word Choice Matters: Divisive Cannabinoid Language Can Impact Consumers and Companies
The people here at NisonCo cannabis PR make our company great, and we’re excited to share the next installment of our employee Q&A series. This month, we sat down for a virtual conversation with Gina Epifano, one of our incredible… Read More »Cannabis PR Pro Gina Epifano on Remote Work, News Monitoring and Client Relations
MJBizCon is always one of the most exciting cannabis conferences of the year, and this year’s event is approaching quickly. As longtime attendees of this cannabis conference, the team at NisonCo has figured out several strategies to help us make… Read More »Your Guide to Attending MJBizCon 2023
It’s no secret that the “most wonderful time of the year” can also be the most stressful, with events to attend, shopping to do, and party planning to take care of. Don’t let your cannabis company’s holiday strategy add to… Read More »3 Ways to Jumpstart Your Cannabis PR and SEO Preparations for the 2023 Holiday Season
The campaign to legalize and regulate cannabis is rooted in social equity and justice. Accordingly, the regulated cannabis industry has begun offering opportunities to those most impacted by the war on drugs, developing a model for supporting social justice initiatives… Read More »The Top 5 Social Equity Strategies to Learn from the Cannabis Industry
August 9 is National Book Lover’s Day, so there’s no better time to share the authors and books you love. To celebrate, the NisonCo team has compiled a list of our favorite cannabis and psychedelic books. Whether you prefer sitting… Read More »Celebrating National Book Lover’s Day With 11 Cannabis and Psychedelic Writers Who Inspire Us
The psychedelics-based therapeutics and medical sector has seen remarkable growth in the past few years, thanks partly to the groundbreaking research on ketamine, MDMA, and psilocybin. Whether you’re a PR professional representing clients from emerging industries like psychedelic medicine, an… Read More »25 Must-Know Psychedelic PR Terms
