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Perhaps you’ve seen a troubling string of recent headlines outlining the environmental impact of growing cannabis — Smithsonian Magazine’s “The Cannabis Industry Is Not as Green as You’d Think” is a great example. But how much is cannabis negatively affecting the earth? What can you do about it?Read More »How to be a “Greener” Cannabis Customer: Unleashing Your Environmental Purchasing Power
“Closed until further notice,” read a sign in my town – a local restaurant. Although it’s clear that the spread of COVID-19 has companies in dire straits and scared for the future, I was surprised that reading this sign left me feeling panicked and rather hopeless about the future. It felt like an apocalyptic message, even though that may be the reality we are currently living under.
Across town, a different sign read, “Closed Doors – Open Hearts – Stay Safe – See You Soon.”
Another read, “We miss you and we’ll be back together soon.”
A third read, “We are all in this together, even from afar.”
Read More »The Importance of Hopeful Communication During Times of Crisis
Is it OK to say “pot” or “weed”? How about “getting stoned” versus “consuming”? NisonCo examines frequently used questionable phrases and whether your brand should use them.
One of the most important skills for a journalist to have is the ability to file successful records requests, commonly referred to as FOIAs. FOIA is an acronym for the Freedom Of Information Act. That’s the name of crucial federal… Read More »As Number Of Pending FOIA Lawsuits Grows, Newsgathering Efforts Slow
Trends come and go in every industry, and the cannabis industry is no exception. We have compiled a list of some of the biggest trends in cannabis for 2020!
Cannabis journalists spread the word on industry-related happenings across the globe. Whether it’s local or international news, these reporters have shared stories on all channels, sometimes gaining traction through just a single tweet. We love following cannabis journalists on Twitter… Read More »11 Of Our Favorite Cannabis Journalists To Follow On Twitter
NisonCo’s expert cannabis industry publicists share tips to maximize relationships and brand presence from MJBIzCon 2019 so you can prep for MJBizCon 2020.
Using the basic information below about EVALI and the tips that follow, we at NisonCo hope your brand is able to craft knowledgeable and straightforward messaging concerning the health crisis, while simultaneously navigating a time of tricky public perception.
The team at NisonCo has many furry and not so furry friends we would love to introduce to the world. Here’s a peek into the hidden lives of NisonCo pets.
NISONCO publicist Beth Adan shares her tips for what you should consider when writing a pitch if you want a journalist to respond.
