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Why AI Matters for Cannabis Sales The cannabis industry operates in a uniquely challenging environment. We’re dealing with a patchwork of state regulations, limited marketing channels, and intense competition. Traditional sales approaches fall short when facing these obstacles. AI provides… Read More »An AI-Powered Lead Generation Workflow to Supercharge Your B2B Cannabis Sales
A Lead Generation Strategy Guide for Cannabis Industry Events, Trade Shows, and Conventions Cannabis industry conferences offer significant opportunities for building strategic relationships and generating quality leads. Events like MJBizCon attract over 35,000 attendees, creating substantial lead generation potential. This… Read More »What are Effective Ways to Generate Leads at Cannabis Conferences?
You can’t have a business without customers, and though it would be nice if organic traffic brought in all of your leads, that usually isn’t the case. Cannabusiness b2b lead generation can help you reach more potential customers than ever,… Read More »A 2025 Guide to Cannabis B2B Lead Generation
Nearly 95% of internet users also regularly visit one or more social media platforms. As anybody in the cannabis industry or community knows, however, finding great cannabis social networks isn’t always as easy as just logging on. Most platforms restrict… Read More »The Top 7 Cannabis Social Networks in 2025
Think about your least favorite part of your sales pipeline. Chances are, it’s something boring, repetitive, and, unfortunately, essential for lead generation. Wouldn’t it be great if you could simplify it? With AI tools for sales, there’s a good chance… Read More »Which AI Tools Are the Best for Cannabis Sales and Lead Generation?
One of the biggest cannabis conferences of the year, MJBizCon 2024, will be here before we know it — and really, it’s never too early to start preparing your conference strategy. As longtime MJBizCon attendees with more than 11 years… Read More »Your Guide to Attending MJBizCon 2024
This article by NisonCo Publicist Wilfred Maina Waimiri originally appeared on the Cannabis Marketing Association’s Content Hub and appears here with permission. Let’s talk numbers. If you are a cannabis company running a cannabis PR campaign, public relations metrics are… Read More »3 Valuable Metrics To Track The Success of a Cannabis PR Campaign
Longtime NisonCo blog readers will know how much NisonCo loves attending cannabis conferences and how essential we think cannabis events are to success in the industry. This month, we wanted to hear your thoughts. We asked experts in the cannabis… Read More »How Do Cannabis Conferences Fit Into Your Company Strategy?
