Photo by HalGatewood.com 2020 has presented both obstacles and opportunities. Nielsen reported that in March 2020, COVID-19 confinement led to a screen time spike of more than 3 additional hours than that in Q3 of 2019. With more screen time comes the opportunity to catch more eyes via digital marketing. And the outlook is really…
Photo by Markus Winkler We can all agree: it has been a hard year. Headlines like “Pizza, Alcohol and Cannabis Sales Skyrocketed During Election” really say it all. We have been exhausted by a global pandemic, depressed by the economy and flustered by politics, so let’s have a few laughs — shall we?One of the…
Whether we like it or not, 2021 will kick off with many of the same challenges as 2020. With that in mind, digital cannabis marketing is likely to continue reigning supreme. As one of the first cannabis PR agencies in the United States, digital marijuana marketing is our bread and butter at NisonCo. Allow us…
Whether you’re a dispensary or an eCommerce CBD brand, having a social media presence as a business in the cannabis and hemp industry is tough and frustrating, to say the least. Not only do you have to create engaging content that rises above the “best post first” algorithm, but you also have to navigate the cannabis-specific posting guidelines and advertising restrictions.
Photo by Chris Montgomery Which cannabis and psychedelic events are you headed to in the 2021 season? It’s nearly time to put 2020 behind us and jump into the 2021 conference season. Whether you’re a seasoned cannabis trade show veteran waiting to get back to the expo floor or looking to attend a hemp convention…
Although solar energy remains a more common option when it comes to renewable energy, it isn’t the only one. Depending on where you live or what your preferences are, you can choose whichever renewable resource you feel best fits your home and your needs.
We’re excited to introduce our new Nisonco Cannabis Industry Roll Up YouTube video series. This series of videos is meant to help educate and bring members of the cannabis industry and legalization movement together.
Let’s break down the differences between PR, marketing and advertising, and which one is best for your goals and objectives.
Is your cannabis company currently blogging? If not, you should be! Blogging regularly is one of the best ways to increase your digital presence, boost SEO power, showcase thought leadership, and even increase customer time on-page. For cannabis, hemp, and CBD companies, it’s also an awesome way to spread education and knowledge in an industry…
Your one-stop shop for all segments of the cannabis, hemp and CBD sectors, we provide an integrated approach to communications which ensures that all channels are aligned and following the same strategy, overarching our clients’ business objectives and company values.
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