The cannabis industry is inherently tied to social justice. You’ve likely heard this assertion before, but what, exactly, does it mean? As a cannabis PR company that emerged from advocacy efforts, NisonCo has a long history in the cannabis industry… Read More »How is Cannabis Connected to Social Justice Issues?
If you haven’t already heard, let us be the first to tell you: it’s time to start planning your 4/20 cannabis marketing strategy. April 20 is typically one of the biggest sales days of the year for cannabis dispensaries, and… Read More »Get Ready for 420 Day: Marketing Tips and Tactics
When most people think of SEO, they think of changes they can make to their website to improve rank visibility. While that’s important, it doesn’t tell the whole story. Offsite SEO, or SEO techniques on other websites, are just as… Read More »How to Improve Cannabis Backlink SEO
Updated 7/1/2025 Whether you’re trying to grow your cannabusiness, make connections in the industry, or just want to stay up to date with all of the fantastic things going on in the cannabis sector, cannabis conferences need to be… Read More »Upcoming 2025 Global Hemp and Cannabis Conferences
Ian Miller, CEO of Catalyst BC, is passionate about using his team’s experience and his company’s comprehensive consulting services to help cannabis companies maximize their resources and achieve their operational and financial goals. Specifically, Catalyst provides its clients with license… Read More »Ian Miller of Catalyst BC on 2025 Cannabis Trends, Challenges and Tech
It’s hard not to get swept up in the excitement — or dread — about generative AI. It seems like new AI tools are released every day, and you can’t deny their potential. However, the fact of the matter is… Read More »2025 AI Use Cases for Cannabis Marketing
Timely, engaging content is the key to an effective content marketing strategy — and for many companies, it is the key to success. NisonCo is back with another one of our annual cannabis content marketing calendars. This blog features a… Read More »The Ultimate 2025 Cannabis Content Marketing Calendar
Though we didn’t get the cannabis rescheduling update we all hoped for in 2024, we still saw plenty of exciting cannabis news in global, national, and state-wide cannabis markets. The industry is poised for even more growth in 2025. As… Read More »2025 Cannabis Predictions from Cross-Industry Pros
You can’t have a business without customers, and though it would be nice if organic traffic brought in all of your leads, that usually isn’t the case. Cannabusiness b2b lead generation can help you reach more potential customers than ever,… Read More »A 2025 Guide to Cannabis B2B Lead Generation
Updated 12/2/24 It’s almost time for the cannabis industry’s biggest event of the year: MJBizCon 2024. Do you have your schedule ironed out yet? As exciting as the conference is, the exhibition hall isn’t the best place to network.… Read More »Unmissable MJBizCon 2024 Afterparties, Events and Mixers
