The field of public relations is replete with commonly repeated sayings, ranging from those that should definitely be left in the past (“all press is good press”) to those that still hold true today (“image is everything”). All brands live… Read More »Why Cannabis Reputation Management Requires a Comprehensive Strategy
Blogs might seem outdated — more “MySpace” than “2025 content strategy” — but that couldn’t be further from the truth. AI searches are on the rise, and more people are referencing Google snippets than ever. Where do those bite-sized bits… Read More »5 Ways a Cannabis Blog Writer Can Boost Your SEO
Get Expert Cannabis SEO Support Our team has helped dozens of dispensaries climb search rankings and increase their organic traffic. Get a free SEO audit to see where your dispensary stands. Why SEO ROI Tracking Matters for Cannabis Dispensaries SEO… Read More »How to Track the ROI of Your Dispensary SEO: Key Metrics That Matter
The cannabis industry faces a unique set of challenges: tight marketing budgets, strict advertising regulations, and intense competition for consumer attention. For startups operating with lean teams and navigating complex compliance requirements, traditional marketing often falls short. But there’s good… Read More »3 Ways Cannabis Startups Can Use AI for Marketing and Sales
The Short Answer: Yes, But There’s a Catch Recent studies from Semrush have shown that AI-generated content can indeed rank on Google—sometimes performing nearly as well as human-written content. However, success isn’t about simply plugging prompts into AI tools and… Read More »Can AI Content Rank on Google?
Boost Your Cannabis Website Rankings: Our team has helped hundreds of cannabis businesses climb search rankings despite industry restrictions. Get a free SEO consultation and discover how we can help your site get found. Why Cannabis SEO Is Uniquely Challenging… Read More »Cannabis SEO: DIY or Hire an Expert?
Everyone’s excited about 4/20, but that’s not the only holiday this April. Bicycle Day is (unofficially) celebrated on April 19, and even though it’s lesser-known, it’s still an excellent opportunity to have some fun with marketing and bring in new… Read More »5 Psychedelic Marketing Ideas to Boost Bicycle Day Sales in 2025
International Women’s Day presents an excellent opportunity to post impactful content and garner positive press for your brand, but like most holidays with roots in social justice, you’ll need to be careful to strike the right notes in your Women’s… Read More »How to Craft Genuine Cannabis Content this Women’s Day
So, you’re considering investing in cannabis SEO and just received a website SEO audit. What should you do next? Parsing all the information in an SEO audit can be difficult — and it can be even harder to know where… Read More »Your Guide to Understanding Cannabis Website SEO Audits
If you haven’t already heard, let us be the first to tell you: it’s time to start planning your 4/20 cannabis marketing strategy. April 20 is typically one of the biggest sales days of the year for cannabis dispensaries, and… Read More »Get Ready for 420 Day: Marketing Tips and Tactics
