By diving into the gap between science and art, a PR team can approach psychedelics respectfully and present them to a vast audience. Without such an approach, the true potential of both PR and psychedelics cannot be realized.
COVID-19 has caused many business disruptions and led to many companies moving their teams from in-office setups to working from home. While many companies are comfortable in this space, others can be struggling to keep their team members connected and engaged across the digital divide. Try these four strategies to keep your team’s morale and…
I didn’t care about politics. I didn’t feel a need to get involved with the problems of the world. Afterall, weren’t my own problems enough? That all changed in early 2015 when I went through some big transitions in my life. I transferred to the University of Rhode Island where I picked up sociology as…
More than a month has passed since a national emergency was declared in response to the coronavirus pandemic. Since then, industries and populations across the globe have been forced into a state of adaptive change. It became evident early on to Evan Nison — founder and president at NisonCo — that attention would need to…
We’re excited to announce the launch of NisonCo’s new marketing department with a range of new service offerings. Created in response to client needs for more integrated marketing/PR campaigns, NisonCo’s Marketing Department recognizes that a brand’s reputation not only encompasses favorable editorial media coverage and news commentary, but is also a collaborative process that works…
Want to celebrate 4/20 while practicing social distancing and protecting our health during the Coronavirus? Instead of passing a blunt this year let’s find unique ways to get high. The cannabis community is all about coming together to enjoy a smoke sesh and good conversation. Though social get-togethers may be limited this year, we’ve come…
We can all agree that playing ball is pretty fun. But let’s be clear. Who balls harder…than dogs? We were working to draft our favorite superstar stoners to our baseball team, but copyright infringement made it kind of difficult to track down photos. So, we decided to bring them onto our team as dogs. The…
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