The Best Nonprofit SEO Keywords and Phrases 2023

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Written by: Marissa Smith

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Nonprofit organizations are a vital part of our society. They provide important services and support to people in need, and they play a crucial role in our communities. However, to be effective, nonprofit organizations must use SEO to help their efforts.

SEO is essential for two reasons. First, it helps nonprofits reach more people online. In today’s digital age, most people turn to the internet for information about charities and other nonprofit organizations. If your organization isn’t appearing near the top of search engine results pages (SERPs), you’re missing out on potential donors and supporters.

Second, SEO can help nonprofits attract new volunteers and staff members online. By optimizing their websites and content for search engines, nonprofits can make it easier for potential volunteers and employees to find them online. This will make it easier for interested individuals to learn more about what your organization does and how they can get involved.

Find below lists of non-profit keywords to assist in these efforts.

Best General Nonprofit SEO Keywords You Should be Using

As a nonprofit organization, it’s important to make sure your website is easily found by donors. One way to do this is by using general SEO phrases in your website content. This will help potential donors find you when they perform online searches.

There are a number of different SEO phrases you can use on your website, and it’s important to tailor them to the specific needs of your nonprofit organization. For example, if you’re a charity that helps needy families in the local community, you might want to use keywords like “charity near me” or “local charities.” If you’re an animal welfare group, keywords like “animal rescue” or “pet adoption” could be more relevant.

Non profit organization40,500
Non profit18,100
Non profit organizations12,100
Non-profit organizations12,100
Non profit jobs9,900
Non profit organizations near me9,900
Non profit organizations9,900
Non profits near me6,600
Non profit organizations near me6,600
How to start a non profit organization5,400
Non for profit4,400
Non profit jobs near me4,400
Non profit near me4,400
Non profits4,400

Top Non-Profit SEO Question Keywords and Search Phrases

As a nonprofit organization, it’s important to make sure you’re using the right SEO phrases so potential donors and partnering businesses can find you. By using top SEO phrases in your website content, social media posts, and other online marketing materials, you’ll be able to reach a larger audience and attract more support.

How to start a non profit organization5,400
How to start a non profit4,400
Can a non profit organization earn revenues3,600
Can you use your g suite for non profit domain2,900
How start non profit2,400
What is a non for profit2,400
What is a non profit1,900
What does non profit mean1,600
What is a non profit company1,600
What is a non profit organization1,600
How do non profits make money1,300
Is Goodwill non profit1,300
Is the NFL non profit1,300
Do non profits pay taxes1,000
Are hospitals non profit800

Best SEO Keywords and Search Phrases for Non Profit Jobs

Nonprofit organizations are always looking for talented individuals to help them achieve their goals. However, finding these talented people can be a challenge. One way to find top talent is by using SEO techniques to improve your organization’s online visibility. This will help you reach more potential employees who are searching for nonprofit jobs online.

SEO is a great way to target candidates who are already interested in working for a nonprofit organization. By improving your website’s ranking on search engines, you can attract more visitors who are looking for information about nonprofits and job opportunities within the sector. Additionally, using keywords and other SEO strategies can help you stand out from the competition and attract quality candidates who might not have otherwise considered joining your team.

Non profit jobs9,900
Non profit jobs near me4,400
Maine non profit jobs1,600
Non profit jobs MN1,600
Non-profit jobs1,600
Non profit jobs Chicago1,300
Remote non profit jobs1,3000
Non profit jobs Denver1,000
Non profit organization jobs1,000
Non profit organization jobs Arizona1,000
Non profit jobs Atlanta880
Non profit organizations jobs880
Non profit job boards720
Non profit jobs Austin720
Non profit jobs Nashville720
Non profit jobs NYC720

Top Non-Profit Tax SEO Keywords

There are many misconceptions about non-profit organizations. Some people think that they don’t have to pay taxes, or that they get special treatment from the government. The truth is, non-profits are just like any other business when it comes to both taxes and SEO.

In order to be tax-exempt, a nonprofit must meet certain requirements set by the IRS. This includes having a charitable purpose and not distributing profits to shareholders. Nonprofits can also receive tax deductions for donations and other expenses related to their mission.

As for SEO, there is no difference between how Google ranks nonprofits and for-profit businesses. The most important factor is having high-quality content on your website that provides value to your audience. You also need strong backlinks from reputable websites in order to rank higher in search results.

Non profit tax returns1,300
Do nonprofits pay taxes1,000
Are non profits tax exempt390
Non profit tax deadline390
Non profit tax return320
Non profit taxes320
Non profit tax exemption260
Non profit tax filing260
Tax ID for non profit260
Do non profits pay property taxes210
Is tuition to a non profit school tax deductible210
Non profit taxes filing210
Tax ID Number for non profit210
Tax records non profit210
Do non profits file taxes210


Top SEO Keywords for Non Profit Donations

As a nonprofit organization, you know that every dollar counts. And while fundraising and grant writing are essential to your success, it’s important not to overlook another powerful tool at your disposal: SEO. By optimizing your website and content for search engines, you can reach more potential donors and volunteers online.

Non profit donations880
Types of non profit donations720
Local non profit donations480
Non profit donation receipt480
Non profit donation receipt template390
Non profit donation request letter390
Best non profits to donate to320
Donate to non profit320
Non profit crypto donations320
Non profit donation320
Donate non profit260
Donations for non profit organizations260
Non profit clothing donation260


Does handling your own nonprofit website optimization sound like a headache? Contact us here to learn how to get started with a free SEO audit.


Are you a visual learner? Check out our YouTube video on SEO Keywords and Search Phrase Research for Beginners here:

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